10years of MVR Digital, 2016 to 2026
About MVR Digital
MVR Digital is a performance marketing agency. One team of experts runs the creative, media, and data on every account, working remotely across 10 countries.
- Founded
- 2016
- Teammates
- 25+
- Monthly ad spend managed
- $3M+
- ADWEEK’s Fastest Growing Agencies list
- #21 of 75
A team of experts for ecommerce and DTC brands spending $100K+ a month, lead generation brands at a similar budget, and law firms with 3+ offices.
The people who plan your account also run it
Expect clear, accountable decisions
MVR’s first clients were a few female entrepreneurs in our founder’s life who needed help growing their businesses. They referred friends, and those friends referred more.
A note from our founder
“Our growth has come from doing the hard stuff well—solving real problems for brands that have something to lose. We don’t just run ads. We help founders and teams fix the systems behind their growth, so it’s scalable and sustainable.”
“MVR has been an integral part of correcting our complex data collection needs which allowed us to not only trust our data, but enable us to better understand user behavior to make more actionable decisions.”
Prakash RanjanVP Data & MarTech, Alo Yoga“The Corporate Marketing Creative and Retention teams are thrilled with our partnership with MVR. Together, we’ve redesigned several automated email series across eleven brands. We’ve also tasked MVR with net new creative for our engagement series. We look forward to our continued collaboration!”
Alyssa PeckDesign Director, Crain Communications
10 years of MVR Digital, 2016 to 2026
Clients refer us and stay for years
We helped Sunflow launch its DTC business mid-pandemic, and we still run its ads and creative.
See our workFor 5+ years, Alo Yoga and McGraw Hill have trusted MVR to refine their data, from tracking to attribution, so their teams can make business decisions with it.
No bias toward any channel
Budget goes to the channels that contribute most to your goals.
Reporting you can check
A reporting and attribution stack set up for your account, so you know where performance stands, what drives it, and what we are doing about it.
Act like an owner
Whoever picks up your work owns it from start to finish. We explain every decision, bring ideas before you ask, and flag mistakes before you find them, with your profit, revenue, and new customers in mind.
Clarity over complexity
We keep your account simple and our explanations plain, even when AI makes it easy to say more. We use the 80/20 rule to put effort where it matters most, and the detail is there whenever you want it.
Serve our clients’ best interests
We anticipate what you need, back good service with performance, and push back when a brief won’t serve your goals. It’s why some client relationships have lasted 9+ years.
We win together, we lose together
Your account gets the whole team’s knowledge, not one person’s. There are no silos, and everyone shares a single bonus pool tied to how our clients and the company perform.
Data-informed, human-led
Data and AI explain what already happened. People think ahead and connect dots no one has connected yet. We trust the data, and people make the call.
Google Ads, Shopping, and Performance Max, plus Meta and TikTok, run by expert buyers.
Meta, TikTok, and emerging social channels, with new creative every week.
Budget across Meta, Google, and connected TV, moved weekly to what performs.
Ad concepts, scripts, and UGC built for testing.
Paid media, creative, email, and CRO as one plan for DTC and Shopify brands.
Klaviyo flows, campaigns, and list growth for ecommerce brands.
Pages built for ad traffic, tested until more visits turn into orders.
GA4, tagging, attribution, and reporting you can check.
Server-side tracking and Meta Conversions API, including restricted categories.
Topicals
Skincare
From $50+
- First-purchase CPA
- First-purchase CPA from $50+ to under $16
Hero product sold out 4x. Sephora partnership.
Blu Atlas
Men’s grooming
- Exit, acquired by Foundry
- 8‑figure
4,100+ creative variations tested on the way.
Source: Business WireSaysh
Women’s footwear
- To sell through the first inventory
- 4 months
8,000 people on the waitlist for the next batch.
Sunflow
Beach chairs
- August revenue, 2026 vs. 2025
- +14%
3,700+ ad assets made since 2022.
Client logos
Recognition
- ADWEEK’s Fastest Growing Agencies list
- #21 of 75
- ADWEEK’s Fastest Growing Agencies Female-Led list
- #6 of 100
“MVR Digital’s growth comes from word-of-mouth referrals, high client retention and a focus on performance marketing. ‘MVR was born from helping a few female entrepreneurs in my life grow their businesses, which turned into a huge success. To this day, 85% of our clients are female and/or minority founders,’ said Mark Rosenthal, founder.”
Conversion before awareness
Every dollar has a clear commercial job.
Non-brand first, brand on its own line
Non-brand results, reported apart from branded search.
One new channel at a time
Growth into new channels without betting the budget on platform claims.
Media budget
- ConversionRunning
- ConsiderationRunning
- AwarenessGrows above about $500K
Every account runs on MVR Studio, our proprietary reporting platform: every channel synced, creative and budget pacing in one view, and one definition of revenue, CAC, and MER for you and our team.